15 Years of Experience

Simple systems.

Strong foundations. Significant impact.

So, what is settewriter+ services? It's the B2B SEO and content marketing studio founded by Krisette Lim, built to turn search into pipeline for YMYL companies in fintech, regtech, healthtech, insurtech, and cybersecurity.

If your content feels like guesswork (random blog posts, stalled campaigns, and no pipeline), I fix that with a BOFU-first content system, engineered to rank on Google, earn AI citations, and drive demos, not just pageviews.

Simple content systems are scalable.

settewriter+ services handles the heavy lifting: keyword-to-pipeline strategy, SEO content writing, technical audits, and monthly optimization, so you launch with confidence and see measurable, revenue-tied wins faster.

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Simple. Scalable. Replicable.

Why teams hire Krisette Lim as their SEO & content marketing consultant

  • What SEO services does settewriter+ offer?

Keyword-to-pipeline strategy, BOFU money pages, and technical SEO audits built for YMYL industries.

  • What content marketing services are included?

Full-funnel content strategy, SEO content writing, content systems, and SOPs your team can run.

  • Do you optimize for AI search?

Yes, every page is structured for AI citations across ChatGPT, Perplexity, and Google AI Overviews.

  • Who is settewriter+ services for?

B2B marketing leaders at $5M-$50M companies in fintech, regtech, healthtech, insurtech, and cybersecurity.

  • How do you measure success?

By pipeline, demos, SQLs, and revenue-attributed conversions, not vanity metrics.

Writer Turned Content Marketer, SEO, and Creator

Let's Get Things Done in a Day

I'm the lead SEO content strategist and your direct point of contact, no account managers, no juniors, no ghostwriters. When you hire settewriter+ services, you work with the same senior partner who builds the strategy and writes your BOFU money pages.


For higher-volume work like reels and videos, I'm backed by a small but mighty team, a graphic designer, video editor, social media manager, and virtual assistant, so your SEO and content marketing performs across every channel, not just on the page.

headshot of krisette lim at settewriter+

Krisette Lim

Founder & Creator

Book a 30-minute strategy call today

Free session. No pitch deck. Just a clear look at where your YMYL content is leaking pipeline.